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Knowing Your Niche

July 8, 2018

How do you know who to talk to?

What if you put people off?

How will you get clients if you're too specific?

I want to help everyone so what do I do?

Right now ladies - these are all so common and very valid fears and questions. 


Having a niche and being confident with your niche is something that you need to focus on whole heartedly and with great focus at the start of your business journey!

It is also not something we can master in 1 insight!! 


But here are some prompts to get you started and you must remember 3 things;


1. Be specific 

If you try to help everyone, you will serve no-one 

There needs to be a clear message


2. Stay consistent 

Once you have your niche, stick to a message that talks to them and their needs - not yours


3. Get direct

Talk directly to your niche and get the conversation and thoughts going 

Get them connecting with you


Here are my prompts for you!


1. How old is your niche?

You cannot say 20-50 

Be specific remember 

28-early thirties?


first time mums?


2. What do they struggle with and how does it make them feel?

Be specific and get into THEIR head, not yours

Have they lost confident when dating?

Do you become overwhelmed with deadlines and time?

Are they looking for a job but can't find the right one?

Does smoking affect their relationship but they can't quit?


What are their struggles and how does it make them feel?


3. How can you help?

This is VITAL!

Your message has to be clear, concise and deliberate.

If you sound like everyone else or it is wishy washy, they won't invest their time, effort or money into you. 

You need to be the answer to their problem and that means being direct and being specific. 


I will coach you past addiction to confident and empowered within 6 sessions. 

After my 21 day programme you will know how to find the right job and how to reach out to the right employers. 

Within my 4 month coaching package you will love yourself and know your worth and dating will be something you enjoy not dread. 


How can you help them?


4. Why you?

Share your story with them. 

Let them get to know you. 

And if you have niched down properly, they will see themselves in you and relate to everything you share with them. 

This will allow them to trust you and WANT to get to know you and your services more. 


Be honest and open - but relevant to your niche, it has to talk to them and resonate with where they are now. 


Email me your questions and answers to these prompts - I am here for you! 



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